Tags: social media, art direction, photography

Working in an agile manner with start-up Day2, the team responded quickly to research that showed the audience was reacting in a positive way to posts that included real people. Adopting the strategy of an instagram influencer, I was responsible for the visual look and feel the client wanted to convey in a series of social posts. I conceptualised, shot and edited a few short form assets for the brand to continue testing on facebook during soft launch phase.